link popularity

Basically the idea here is that you should seek to reduce the number quoted on your website by Alexa.

The smaller the number quoted basically the more powerful the site i.e. the more number of visitors it receives and the more popular it is.
Initially numbers can be up in the millions, then down into the hundreds of thousand and then below 100,000 reducing right down to 1.

Currently the Number 1 spot is held by Yahoo.

A very good mile stone to aim for is to get down below 100,000 and then if you can attain 30,000 this would be considered very good.

Generally as your link popularity increases, your Alexa Traffic Rank will lower (get better).

Alexa URL: http://www.alexa.com/

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