What Is “Personal Touch Leadership” And How Can You Use It?

December 15, 2016

All leaders want to be considered effective; however, what is the path to becoming a great leader?

Sure there are books on this subject, management courses and mentorship programmes, but there is no judge to evaluate your skills and performance.

In this day and age, when technology largely runs the corporate world, and most working professionals sit in front of a computer screen all day, one leadership style that is key is leading with a personal touch.

What are two important benefits of this choice?

Read on to find out!

Improved Communication

In a world of email, text messages and group collaboration software, many employees hardly see their bosses, which is especially true for remote employees.

Personal touch leadership takes pride in encouraging real, face-to-face communication.

While most managers will not have the time to personally engage with each and every worker on every single issue, surely they can create time for important issues and news.

In fact, “personal communication remains the best method for delivering crucial information,” states The Leadership Collaboratory.

“If you need to get an important point across, inspire your workforce, handle a sensitive issue, or move people to action, face-to-face remains the best way to effective communicate.”

When you make time for your employees by giving them time to speak to you directly, you improve communication in your department.

You will create an open channel for them to come to you for questions, concerns and ideas.

Increased Engagement

When your team members are engaged, they are more productive, more satisfied on the job, stick around longer and make your organisation more profitable!

Personal touch leadership focuses on engagement by instituting traditions such as “monthly all-hands meetings to physically and figuratively unite the team; team-driven happy hours to develop camaraderie; and even company swag,” according to one CEO in an article on Entrepreneur.com.

While many professionals dread long and unproductive meetings, when meetings are handled properly, they allow all staff to interact with each other, share ideas and collaborate on goals.

The role of the leader in this is to monitor the conversation, support and implement great ideas and motivate all individuals to participate.

Happy hours and swag are just tools to turn up the fun and motivate the colleagues to get to know each other, believe in their team and the company as a whole!

Finally, “executives simply need to spend time focused on the relational, experiential aspects of each touch point in their business…to ensure their management style is in step with ever-evolving employee… expectations,” advises an article in Entrepreneur.com.